Aaron Heth, graphic design
Aaron Heth
is a (ridiculously passionate, probably obsessive) graphic designer. Resume...
aaronheth (at) gmail.com AaronHeth@gmail.com
aaronheth aaronheth
The Portfolio of Aaron Heth
Take Another Look Take Another Look Take Another Look Take Another Look
Asking Why Asking Why Asking Why Asking Why Asking Why Asking Why Asking Why Asking Why Asking Why
POSE POSE POSE POSE POSE
POSE POSE POSE POSE POSE
Society for Neuroscience Society for Neuroscience Society for Neuroscience Society for Neuroscience Society for Neuroscience
POSE POSE POSE POSE POSE POSE POSE POSE POSE POSE
Academic Calendars Academic Calendars Academic Calendars Academic Calendars Academic Calendars
POSE POSE POSE POSE POSE POSE POSE
Tampax Pearl Tampax Pearl Tampax Pearl
Editorial Design Editorial Design Editorial Design Editorial Design
One Percent Foundation One Percent Foundation One Percent Foundation
Glyph
Marks Marks Marks Marks Marks Marks Marks
Take Another Look

print, posters & mailer

Watch the video. Take Another Look is a social awareness campaign for homelessness. The call to action is, unlike most campaigns, not directly related to donating money. Instead, the goal of the project was to remind people that the homeless are people. The challenge was to find a way to communicate humanity without a human face.
Museum of Sound

print, identity & branding

The Museum of Sound is a fictional museum that aims to create a new, ever-changing entertainment experience. An identity, visual standards guide, and brochure system were created to achieve this. The color scheme is based off the Doppler effect and the red-to-blue shift as a means of visualizing motion, vibration, and sound.
Academic Calendars

print, posters

The two academic calendars explore layout in awkwardly sized dimensions as well as versatile type solutions. The calendars aim to capture the attention of students and upcoming events in an untraditional way, reflective of the school.
Tampax Pearl

print, packaging

Tampax Pearl was a self initiated brief with the intention of adding sophistication to an established product line. The brief was defined through surveys. Cylindrical packaging acted as part of the solution because of its sturdiness and ability to save space. Hierarchy was tackled through color, as well as the thickness of stripes, adding a second subtle indicator for absorbencies.
State of Faith

print, information design

A small booklet of infographics based on current U.S. statistics on faith and religion. The information, while breaking down specific religions, intends to put a spotlight on the overall faith found in America, connecting instead of separating.
Editorial Design

print, editorial & advertising

A feature article created for Running Times magazine, as well as a full spread ad created for Mountain High Resort. Work completed at Moxie Sozo.
One Percent Foundation

web, web design

The One Percent Foundation is a philanthropic institution aimed at recent college graduates. The website acts as an easy to manage democratic system of giving. The site design was based on two needs: the need to act as a homepage brochure, selling the audience on the service, while also acting as a portal for those already active. Work completed at Moxie Sozo.
POSE

print, book

POSE is based on two ideas. First, that by photographing people while they are uncomfortable as opposed to natural, you can see some truth through insecurities. Second, we meet and talk to people for mere moments every day, and are left with only a pose, never knowing their real stories. Photography by Gabriel Stiritz.
Society for Neuroscience

print, identity & branding

Neuroscience is a theoretical, organic science. The abstract mark is symbolic of the two hemispheres and four quarters of the brain. The identity subtlety references the aesthetic of historic anatomy drawings, with the mark doubling as a seal-like emblem. The collateral alludes to the fluid movement of connections in the brain. Watercolor droplets distilled in water were shaped to resemble a human brain and spinal stem.
Asking Why

print, books

Asking Why is a series of three books and satchel revolving around the idea of censorship. The books are heavily influenced in content and idea by Revolutionary War materials, such as Thomas Paine’s “Common Sense.” The books communicate through elegant, shifting type and progress in content and tone from meek and strictly academic, to a louder visual calling the reader to ask why.
Glyph

web, web design, markup & code

Visit the site. Glyph is a personal journal for my thoughts and ideas on communication and design.
Marks

identity

Various marks.