Mixers is a line of modular jewelry. The product's novelty presented some incredibly fun and unique challenges across both print and web to communicate and sell a product unlike anything else out there. I worked with Megan Cummins to develop the brand, strategy and collateral to bring this line to market.
- Identity & Branding
- Builder App
- Video & Motion
WORK DONE WITH MEGAN CUMMINS
The user's design in progress was the main canvas for the app, with UI taking up as little space as possible.
We used subtle (and not so subtle) contextual animations to avoid too much instructional text.